G.V. Florida Transport, Incorporated, previously known as Florida Liner is a Philippine bus company and it is one of the major bus companies in Northern Philippines. It was founded by Virgilio Florida, Sr. in 1970. The company changed its name to G.V. Florida Transport was incorporated in 1999 and the current twin sons of the management, George Florida and Virgilio Florida, Jr., along with Harry Florida.
The company also offers bus chartering services to individuals and corporations.
The name of the bus company is derived from the founders of the company, the Florida brothers - George Florida and Virgilio Florida, Jr. - of which their initials of their first names were used as the name of the said company.
G.V. Florida Transport, Inc. was incorporated in 1999 by the Father (Virgilio Florida) and Son (George Florida) from Barangay Matucay, Allacapan, Cagayan Valley. That time the now defunct EMC Transportation, Inc. was the largest bus company operating in Cagayan and Quirino provinces. The company operated formerly as Florida Liner, which was founded by Virgilio Florida, Sr. at the end of the 1970s. Even as a new player in the industry back then, GV Florida has attracted the riding public with its ultra-luxury buses; with the distinctive flowery livery, on a pink body color, their company color, adorning the all sides of their buses. G.V. Florida Transport ferries goods and passengers from Metro Manila to Cagayan Valley Region and Ilocos Region. Also, it operates inter-provincial routes between neighboring provinces in Cagayan Valley.
G.V. Florida Transport started its Ilocos Route when they acquired F. Franco Transit and B. Trans. It expanded more with the acquisition of Autobus Transportation's Ilocos line. They also expanded its Cagayan Valley and Isabela route when they acquired Viva Alladin, Ballesteros Express, and Dagupan Bus Company's franchises. With the acquisition of the remaining of Autobus' routes, GV Florida will commence its Baguio City's route.
G.V. Florida Transport is noted for being the first Philippine bus company to introduce the "Sleeper class", with Higer and Golden Dragon sleeper buses currently servicing Manila-Tuguegarao,and Manila-Laoag-Tuguegarao routes.
A sister bus company, GMW Florida Trans Inc., is being operated by the other siblings of George. This company serves the Santiago-Cauayan-Tuguegarao-Laoag and Tuguegarao-Abra via Bantay/Vigan routes.
During the later part of 2011, GV Florida Transport expanded its fleet by purchasing 6 MAN R39 18.350 as part of its Super Deluxe fleet and 20 Exclusively modified PHI Grandeza RM as part of its deluxe fleet. They continued to purchase PHI Grandeza and they used this model to re-body some of their Korean buses. As of year 2013, they now start purchasing Del Monte DM14 Series with Hino RM chassis as their Deluxe and Super Deluxe fleet.
Main - Matucay Allacapan Cagayan.
Manila Office: 832 AH Lacson Ave. Cor. Earnshaw Street Sampaloc Manila.
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